FMCG brands leverage Snapdeal’s Bharat reach
Snapdeal’s strong user base in smaller cities helps Marico, Godrej, Piramal extend reach of value-selection Delhi NCR, 15 January 2020: Snapdeal’s extensive reach in smaller cities and towns of India is helping India’s leading FMCG brands take their value selection deeper into Bharat. Over the last few months, large FMCG & beauty product companies including Godrej, Marico, Himalaya have on-boarded their authorised dealers on to the Snapdeal platform in order to cater to the growing demand for their products from non-metro India. Leveraging Snapdeal’s positioning as a value-focused marketplace, companies…