Digital

Digital Advertising has seen 15%+ growth as new age advertising medium: says Maulikk Buch

Exclusive Interview with First Financial blogger of Gujarat and veteran Digital Marketing Expert Maulikk Buch. How digital advertising has become a new medium of visibility for advertisers? In a world of hyper-exposure to advertisements, that the pandemic has had a ‘sobering effect’ on the advertising sector as a whole is beyond doubt. Yet, for an industry characterized by a cross-platform media landscape with a plethora of platforms and channels available to brands and publishers coupled with multitudes of end-consumers being online nearly 24/7 – this is merely…
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How India worked in 2020?

Flock, the leading workplace communication and collaboration platform has released an extensive report on how Flock users in India which include corporates, decision-makers, senior executives, individual contributors, and more from businesses of all sizes have changed the way they work since March 2020. The study takes a look at data from 48 small businesses and 70 enterprises amassing 53,000+ active users. This report showcases a clear picture that the work from home or work from anywhere age is a welcome change for many organizations during Covid. The findings of the report state that working habits of employees remained…
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